RUNDU.com New 'Hybrid Edition Calendar' Changes Focus To Rediscover Its Winning Style and a New Voice
The wait is finally over as "MEN...RUNDU STYLE" introduces an edgy view of the age-old male physic using new wild images amid a socially conscious message.
Atlanta, GA (December 1, 2010) -- Rundu Staggers, creator and photographer of Rundu.com, the famous 'go-to' source for classy but erotic "MEN...RUNDU STYLE" calendars, videos and other sensual media, has announced the release of her new hybrid edition calendar released in late November after a two-year hiatus. Staggers believes her base will feel it was worth the wait because of the brand's new images and its commitment to a larger health awareness project. To understand why half the "MEN...RUNDU STYLE" calendar men are wearing clothes and the other half are artistically nude, one need only examine the brand's new focus and social shift in the last 24-months. "It was important to expand our vision and create a product that was engaging, surprising but also raised social questions," says Rundu, "and we believe the message behind "the Hybrid Edition" is that at any stage of dress or undress, one should practice responsible sexual behavior."
It might be easy to relegate Rundu.com to an almost cultish, niche brand - mostly African-American women along with a fairly large share of men all appreciating the daring, yet classy images. But Rundu has had some discussions with major condom companies championing the idea of using entertainment to change behavior and save lives. "We feel the major players have missed a huge opportunity by not offering an out-the-box entertaining, yet educational safe sex message - our calendar models are the perfect vehicle to deliver this serious message. CDC data indicates that the virus that causes AIDS is actually increasing among African-American women. Almost 70% of all newly diagnosed HIV-positive women in the United States are black women - which is nearly 20 times as high as the rate for white females and nearly 4 times as high as the rate for Hispanic/Latino females. And with the latest government statistics showing that seventy-two percent of black babies are born to unmarried mothers today, Rundu believes movements like, "No Wedding No Womb" are all the more critical.
Many of the MEN...RUNDU STYLE models, calendars and books have been seen on Oprah, BET, HBO, Warner Bros. Television, Fox TV and in the movie, Pandora's Box, SuperClubs' Hedonism III, Atlanta-based V-103, The Tom Joyner Cruise as well as the New York Times, Atlanta Journal-Constitution, Washington Post, Chicago Defender, and Los Angeles Times Book Review. The first coffee table book, Body & Soul - Black Erotica by Rundu, reached #4 on Essence Magazine's Bestseller's List. Rundu's images were recently featured in a summer 2010 exhibition with the Mobile Museum of Art in Mobile, Alabama; thirteen national and international awards including #1 calendar in the world - twice! Rundu.com's branded video clips have garnered 400,000 total views of "webisodes" videos featuring Rundu Men, with over 200,000 Rundu branded products sold world-wide including a line of eCards at www.runduecards.com.
Customers may order the 2011 calendar from Rundu.com for $19.95 which also includes a FREE behind-the-scenes 2011 Rundu Men DVD. Rundu.com is engaging their social media networks on Facebook and others to facilitate safe sex discussions. A 2011 Calendar Release party to raise funds and awareness is scheduled for mid-February 2011; with local charities to benefit in featured tour cities.
Rundu.com is headquartered in Atlanta, Georgia. Ms. Staggers is available within a day and half's notice for East or West coast in-studio interviews; and she can be reached by phone or email. For further information, visit www.Rundu.com
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