Atlanta-Based Platinum Wigs Announces Jae Rivera As Vice President of Marketing
-- YouTuber Rivera brings Operations and Social Media experience to the million dollar business --
Atlanta, GA (October 9, 2013) -- PlatinumWigs.com, a four-year old million dollar online retailer of hair and beauty products based in Atlanta, Georgia, is proud to announce that they have brought on Jae Rivera as Vice-president of Marketing. Bringing her experience as a YouTube marketing guru and over ten years of marketing experience as a marketing and strategic planning consultant for Fortune 100 and 500 companies, Rivera is expected to move the company forward into even greater success.
"I'm excited to bring my enthusiasm for beauty and my focus in business management to an industry I have a passion for. I'm looking to implement initiatives that will cover a broad range of beauty needs to people from all walks of life," Rivera comments.
Rivera, who also possesses a degree in business management, has a track record of hands-on experience in strategic planning, business unit development, project and product management and marketing strategies. She possesses a proven ability to successfully analyze an organization's critical business requirements, identify deficiencies and potential opportunities, and develop innovative and cost-effective solutions for enhancing competitiveness, increasing revenues, and improving customer service offerings.
Rivera is a successful business owner and the founder of a non-profit organization dedicated to providing assistance to those who have experienced hair loss due to chronic illness. She has been recognized three-times in "Who's Who in Black Atlanta."
Eric McNeal, president of PlatinumWigs.com, comments, "We are very proud to have Jae join our team and assess our strengths, weaknesses, opportunities and threats. Her experience and enthusiasm will be a fantastic asset to the company and her personal success on YouTube will allow our organization to delve deeper into social media marketing. I feel she has the potential to help us grow into a $50 million company over the next five years."
Platinum Wigs is a premier online retailer of quality lace wigs, hair extensions and ethnic hair care products. They pride themselves in being a small African American owned company specializing in the ethnic hair care market. With hundreds of lace wigs in stock, they sell high quality 100% Remy human hair wigs at reasonable prices and are rapidly expanding into the natural hair care market. Customers will also find many accessories on their website, www.PlatinumWigs.com, to properly care for their lace wig.
For more information about this topic, please contact Jae Rivera at 877-246-5760 or email at firstname.lastname@example.org.
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