Black Hair Care Company Supports Breast Cancer Awareness Month; Launches "Pink" Campaign
Nationwide (November 7, 2012) -- With the hope of inspiring their more than 3,000 subscribers to care for the health of their breasts, CurlKit dedicated their October edition to Breast Cancer Awareness. The usual silver box was put to the side this month & replaced with a pink one that featured a breast cancer awareness wristband giving each subscriber the opportunity to inspire someone in their midst.
Products featured within this special edition were - African Pride's Shea Butter Miracle Silk Hair Lotion, Ampro Pro Styl's Shine 'n Jam Silk Edges with a bonus satin sleeping bonnet, Aubrey Organics GPB Glycogen Protein Balancing Conditioner, Beautiful Textures Rapid Repair Deep Conditioner, Jane Carter Solution's Hydrating Invigorating Shampoo with a bonus Revitalizing Leave-In Conditioner, Better Locks Strengthening Herbal Leave-In Conditioner and a variety of samples and coupon codes from other major brands.
Dozens of subscribers have recorded videos of themselves "unboxing" their October CurlKits - voicing their pleasure with the products they received - many saying that this edition was CurlKit's best yet. Not only did the service feature a wide variety of great products, but they also put thought into promoting awareness of a disease that touches the lives of so many!
One subscriber described her CurlKit as "talking" and said, because it was stuffed with so many products, it's been a "hassle to keep closed." Another took a pause from unboxing her goodies to express her delight with CurlKit's breast cancer dedication - she was happy to receive her "Survivor" wristband and shared her own breast health story while encouraging her viewers to "check [their] breasts and make sure they are healthy." When asked why they decided to put so much effort into this month's edition, CurlKit founder, Heather Cummings said, "My best friend, Brenda, was diagnosed with breast cancer last year, I saw first hand the devastation and pain that the diagnosis brought to her life. Thank God she is doing better today, but I would not want to see another woman go through that experience."
This month, the subscription service for women with naturally curly, kinky, coily and frizzy hair is also partnering with "Hairs A Cure," a Chicago-based organization whose mission is to support healthy hair and healthy breasts among women in the area. Pre-sale event tickets have already sold out for the November 3rd event which raises money to support women who are unable to afford to undergo treatments for the disease.
To get your product featured within an upcoming CurlKit or become a subscriber of the highly coveted service, visit them at www.CurlKit.com for more information.
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