Black Friday Before Black Friday Is On Friday... Another Renaissance Action!
By Tyrone A. Ash
Nationwide (December 3, 2012) -- Excitement of the Harlem Renaissance brought joy, inspiration, advancements in life and economics to America. All races in all areas of life benefited. Merchants, artists, authors, crafters, entertainers, politicians, and consumers supported one another. Prosperity thoughts were felt by all people by these Renaissance moments like the November 2012 Elections.
Little more than a week later, November 16, 2012, began another Renaissance action for our times. "Black Friday Before Black Friday" (BFB4BF) was announced. As sales on "Black Friday" after Thanksgiving is important to American commerce "Black Friday Before Black Friday" will be important to Black businesses on November 22, 2013. Mark your calendar!
To build momentum during the year, "OF" was added to the equation to make "Black Friday Before Black Friday Is On Friday" (BFB4BE=OF). Consumers will be continually encouraged and influenced to make deliberate purchases from Black enterprises, services, organizations, and others "On Friday" (OF). These deliberate individual purchase choices will increase sales and customer base of Black enterprises. All owners benefiting from the flow of new customers are required to increase consciousness of customer relations and quality service to maintain sales through this campaign. Together, all of these actions initiate "Renaissance Moments". This economic advocacy campaign is for everyone to share. "Black Friday Before Black Friday Is On Friday" benefits everyone!
"Could it be that simple? Wow! Black Friday Before Black Friday is On Friday is a direct economic choice to support black businesses." Henry Graham, Executive Director of Liberia Economic and Social, Inc. (LES), made these comments. These were his first comments when the proposal for this campaign was presented. He continued to say, "BFB4BF=OF has children, teenagers, adults, churches, organizations, and businesses joined together to empower each other while sharing with all people of the world. With citizen participation and economic advocacy new times can begin in our communities." LES, a 30 year old IRS Tax Exempt 501c3 community development corporation, immediately agreed to cosponsor the campaign.
Black businesses benefit from increased public visibly on the Internet, radio, television, cable, print media, and, social network through a yearly campaign. Extensive marketing coverage combined with an encouraged far reaching customer base participating in the "BFB4BF=OF" Campaign is a formula for increased business sales. Customers and travelers with access to listings of Black businesses complete the connection. Campaign longevity is designed for business growth; community participation; job creation; spur the economy; and, support the Recovery Plan for America directed by President Barack Obama.
"BFB4BF=OF begins now! Participation is free! Start today! Just Do It! Seek out a Black business, service, company and make a purchase or purchases ON Friday!"
Tyrone A. Ash is creator of the "BFB4BF=OF" Campaign. He is also the author of the book "The Story GrandPa Told of American and World African Legends and Culture". As owner of Uprising Publishers Corporation he has combined "The Story..." and "BFB4BF=OF Campaign" to the Consciousness Movement. For more information, visit www.facebook.com/BlackFridayBeforeBlackFriday or contact Tyrone directly at (954) 854-9216 or hyty2u@gmail.com or contact Henry Graham, LES at (954) 559-8634 or h.graham38@yahoo.com.
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