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BET Gives New Meaning to "Heading Back to School" With Its Popular 2008 BET Black College Tour
BET Kicks Off the Highly-Anticipated Community Event Efforts from New Orleans' Xavier University on Friday, September 5
Washington, DC (BlackNews.com) - The BET Black College Tour returns for a 7th consecutive year of bringing non-stop excitement, social activities and raising community awareness at various historically black colleges and universities across the country during this fall 2008 school season. New Orleans' Xavier University kicks off the Black College Tour on Friday, September 5, the first stop of 16 events, all exclusively catering to college students.
BET offers a full day of entertainment, contests, games, activities and health information for event attendees; and will have its Emmy® Award winning Rap-It-Up Campaign conducting free onsite HIV testing and BET's Be Heard initiative offering onsite voter registration. BET's popular roster of on-air personalities, including Terrence, Rocsi, Tigger, Alesha Renee, Q45 and Danella will also be on hand to host some of the college events, featuring special appearances and music performances from today's hottest up and coming Universal Motown and Interscope Records artists.
BET News' THE TRUTH WITH JEFF JOHNSON host Jeff Johnson will also join this year's BET Black College Tour on several tour stops to bring thought-provoking roundtable campus discussions to college students that examine issues impacting African Americans, and also their outlook on the historic 2008 presidential election.
"BET is proud to partner with our esteemed group of marketing partners in bringing back our popular BET Black College Tour for a seventh year in support of HBCUs," said Michelle Garner, vice president of BET Consumer Engagement. "This highly successful community-driven effort effectively reaches young adults, providing them with not only positive activities, but vital health and public information."
Event sponsors Foot Locker, McDonald's, Pepsi, Universal Motown and Verizon Wireless partner with BET in bringing fun-filled sponsor related activities, including the McDonald's spoken word contest; the Pepsi Freestyle Rap Contest; the Verizon Wireless 3-point shoot out; and a Foot Locker 2-on-2 basketball competition. Other Black College Tour contests and activities offering exciting prizes and premiums will be a video skillz challenge, a photo booth tent, a bungee run, basketball and career tents with internship opportunities and information. One lucky student will even be offered a paid internship opportunity.
The following list highlights this year's 2008 BET Black College Tour schedule. For tour updates and exclusive behind the scenes footage of what went down on each campus, visit our website, www.bet.com/blackcollegetour
2008 BET Black College Tour Schedule:
September 5
September 12
September 17
September 19
September 24
September 26
October 3
October 8
October 10
October 15
October 22
October 24
October 29
November 12
November 14 |
Xavier University
Lincoln University of Missouri
Central State University
Kentucky State University
Delaware State University
Bowie State University
Fayetteville State University
Alabama A&M University
Bethune-Cookman University
Grambling State University
Alabama State University
Morehouse College
Florida A&M University
Prairie View A&M University
Texas Southern University |
New Orleans, LA
Jefferson City, MO
Wilberforce, OH
Frankfort, KY
Dover, DE
Bowie, MD
Fayetteville, NC
Normal, AL
Daytona Beach, FL
Grambling, LA
Montgomery, AL
Atlanta, GA
Tallahassee, FL
Prairie View, TX
Houston, TX |
About BET Networks
BET Networks, a division of Viacom Inc. (NYSE: VIA, VIA.B), is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 87 million households according to Nielsen Media Research, and can be seen in the U.S., Canada and the Caribbean. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com, a leading internet destination for Black entertainment, music, culture, and news; BET Digital Networks - BET J, BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Event Productions, a full-scale event management and production company; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Mobile, a service venture into the lucrative world of ringtones, games and video content for wireless devices; and BET International, an extension of BET network programming for global distribution.
CONTACTS:
Lyntina Townsend
202-608-2745
lyntina.townsend@bet.net
Danielle Spigner
212-205-3028
danielle.spigner@bet.net
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